Monday, March 21, 2016

Czech Republic 2016
Personalities: Tomas Bata

COUNTRY: Czech Republic
ISSUE DATE: 16 February 2016
STAMP SIZE: 23 x 40 mm
 STAMP DESIGN: Eva Hašková

Tomáš Baťa (3 April 1987, Zlín - 12 July 1932, Otrokovice) was a Czechoslovak entrepreneur, the “King of Footwear” and creator of a global shoe empire, mayor of Zlín (1923-32), politician. In 1894, he and his brother Antonín Baťa Jr. and sister Anna set up the Zlín-based Baťa shoe company and gradually transformed it into a vast complex of manufacturing, trading, logistics, financial and other services. 

Baťa was one of the leading entrepreneurs of his time. He introduced original manufacturing and business management methods and a system of employee incentives (the Baťa management system) that influenced many future economists. His efforts were revolutionary at that time and are still used as an example of the work of top managers. His activities, covering 35 sectors of manufacturing, trading, logistics, financial and other services, made an impact on the level of entrepreneurship in Czechoslovakia. The low prices of his shoes influenced the profile of consumer industry. He used his own ideas to redesign not only his factory but also his hometown. 

As the mayor of Zlín, he pushed through the concept of the Garden City with functionalist architecture. Together with Baťa’s factories, this style spread from Zlín to other locations in Czechoslovakia, Europe and North America. Baťa created an extensive education system. He motivated his employees to attend lifelong education courses and set up a school (Baťa’s School of Work for Young Men and Young Women) offering technical training courses for them. 
As the mayor of Zlín, he introduced experimental public schools in the city and set up a city hospital, which laid the foundation of modern health care in the city and the region. His support to long-distance railway, air, river and road transportation projects helped improve both the regional and nationwide communication systems.

Stamp image and description thanks to Česká pošta